Business consulting for Ordinary businesses

Get visible. Get clients. Keep your sanity.

You’re good at what you do… your clients love you, your work speaks for itself. But when it comes to getting found? Getting people to actually understand what you offer and why they should hire you?

That part feels like shouting into the void.

And every time you go looking for advice, it’s from someone with a 100k email list, a team of seven, and a strategy that basically boils down to “just run ads.” Cool. Super helpful.

You don’t need a bigger megaphone. You need a clearer message and a smarter plan.

Hey, I’m Jess.

I’ve spent 15 years building my own service-based business — and I’ve done it without paid ads, without a huge audience, and without a team running things behind the scenes. Just me, a laptop, and a lot of figuring-it-out-as-I-go.

No cookie-cutter frameworks here.

You’re a solopreneur who sells 1:1 services — a designer, copywriter, photographer, coach, bookkeeper, VA, dietitian, or any other service provider doing the work yourself.

You’re only a few years into your business, and you know your craft. What you don’t know is how to get consistently visible, talk about what you do in a way that lands, or turn interest into actual bookings.

You might be thinking things like:

  • “I don’t know how to describe what I do without sounding like everyone else.”
  • “I’m showing up online but it’s not leading to clients.”
  • “My website exists, but I don’t think it’s doing anything for me.”
  • “I know I should be doing ‘content marketing’ but I have no idea where to start — or what to prioritize.”
  • “I just want someone who gets my kind of business to look at what I’m doing and tell me what to fix.”

Every session is tailored to you, your business, and the specific thing that’s keeping you stuck.

Here’s what falls under my umbrella:

  • Messaging & Positioning: The foundation that makes everything else work. If people can’t quickly understand what you do, who it’s for, and why you — nothing else matters.
  • Visibility & Content Strategy: The “okay, but how do people actually find me?” piece — with a sustainable plan that doesn’t require you to be online 24/7.
  • Getting Clients & Your Online Presence: Turning visibility into actual inquiries — and turning inquiries into booked clients.

This is consulting for ordinary businesses. The ones actually doing the work, paying the bills, and trying to build something sustainable, not chasing internet fame.

    “Jess has a way to make you feel valued and encouraged. Her consulting goes beyond the typical dos and don’ts, she invest in you and your business and wants to see you succeed. Jess always comes to the occasion with a wealth of knowledge and details tailored to your needs. I cannot recommend her enough! Don’t watch from the sidelines. Your time is now! It’s the best thing we’ve ever done for our businesses!”

    – Amy Sullins, photographer and social media expert

    How we can work together

    1:1 Strategy Call — $250

    One focused hour where we tackle your biggest roadblock and you leave with an actual plan, not a vague pep talk. You’ll fill out a short intake form beforehand so we hit the ground running.

    Best for: You know what you’re stuck on and want someone to look at your business and tell you what to do next.

    Voxer Coaching — $350

    A full week of back-and-forth voice coaching through Voxer. Ask questions, share what you’re working on, get real-time feedback, all on your own schedule.

    Best for: You like to process things over time and want room for follow-up questions instead of cramming it all into one hour.

    Available for more than one week if needed.

    Monthly Support — $750/month

    One call per month plus ongoing Slack access between calls. For when you want a consistent, in-your-corner advisor as you build.

    Best for: You’re ready for ongoing guidance, not just a one-time session. Available after a 1:1 call or Voxer week, with a 3-month minimum commitment.

    FAQ

    What can you help me with?

    Messaging, positioning, visibility, content strategy, and getting clients — all through a marketing lens. I work specifically with solopreneurs who offer 1:1 services.

    I’m open to other topics as well, but we’ll need to discuss your specific issues before we agree to move forward! I want you to find the best help for your situation. 

    What can’t you help me with?

    Business formation, legal stuff, tax strategy, managing paid ads, or building courses/digital products. I also don’t work with agencies — my sweet spot is solo service providers.

    How do you tailor things for each client?

    Every session starts with an intake form so I understand your business, your goals, and what’s not working. No scripts, no templates — we work on what matters most to you.

    What results can I expect?

    It depends on what we’re working on, where you’re starting, and how fast you implement, but most clients walk away with real clarity on what to focus on, a concrete plan, and the confidence to move.

    The most common thing I hear? “I wish I’d done this months ago.”

    The Ordinary Business
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