Small-but-mighty strategies for solopreneurs who want to be better, not bigger.

Join us at The Ordinary Summit, a 2-day online event where real business owners share behind-the-scenes of the strategies, systems, and stories that actually work for ordinary businesses like yours.

Build your kind of ordinary.

Sponsored by:

Does seeing another “I made 7 figures in 7 months” post give you the urge to hurl your phone across the room?

You’re not the only one sick of advice from people who seem to have built their businesses with a magic wand and a list of a gazillion ‘qualified buyers’. 

And in your mind, you know it’s too good to be true (looking at you, suspiciously large ads budget!).

Yet somehow, year after year, the loudest voices in the online space are the celebrity entrepreneurs schlepping out-of-touch advice that only works if you have a small army running your business for you. 

✔️ You’re tired of being treated like you’re less-than just because you don’t want to build an empire.

✔️  You crave the advice of someone who was recently exactly where you are. Someone “only” making $200k, and is bringing home a large % of it. Someone who lives a great life alongside their business. 

✔️  You’re looking for ordinary, yet inspiring stories to help you see exactly how your business can grow. 

You’re ready for REAL behind-the-scenes.

One that not only feels relatable, but attainable

One that makes you believe that you can get to the next level – whether that means:

• Reaching your first six figures (or multi-six)

• Working fewer hours without losing income

• Finally having space in your week to get groceries, try a hobby, or take a dang nap

Walk away with fresh strategies to market your business and grow on your terms.

Two days of ordinary business owners just like you pulling back the curtain on how they keep their businesses profitable, balanced, and theirs—without burning out on repeat, vanity metrics, or a brand built entirely on ring lights.

This isn’t “look at me and my empire.” It’s “here’s what I tried, here’s what worked, and here’s the mess I’m still figuring out.” It’s the weirdest strategies we’ve tried and what’s working right now for real, everyday businesses.

Join the waitlist to get dibs on early-bird tickets!

The good stuff (and some of the people sharing it)

These business owners are pulling back the curtain on how they actually run things — the messy, sustainable, “this really works for me” version of business you don’t usually see on big stages. 

No celebrity entrepreneurs, no million-dollar flexes. Just everyday business owners sharing the surprisingly unglamorous (and refreshingly doable) ways they keep their businesses running.

What Marketing Looks Like Without Trends, Audio, or Reels

with Erin Perkins (she/her)

How I Recalibrated My Business for Clarity, Confidence, and Sustainability

with Puja Malhotra (she/her)

The Energy-First Framework for Sustainable Success

with Chelsi LeBarre (she/her)

BTS of Repurposing a Podcast

with Jaci Schreckengost (she/her)

Come meet your people
(and learn their best tricks)

April 1-2  |  100% Virtual  |  Join for free or upgrade to VIP!

Wednesday, April 1

  • #SlackChat with Britt Hyatt
  • Spotlight Sessions with Jessica, Geleen, Terrell, and Puja
  • Live Roundtable with Sharon, Nicole, Jess, and Megan
  • Case Studies with Morgan, Chelsi, Erin, Jaci, and Sutton
  • Featured Expert: Holly Tate

Thursday, April 2

  • #SlackChat with Melissa Mitt
  • Spotlight Sessions with Nicole, Emily, Anora, and Alissa
  • Live Roundtable with Maddy, Kristin, Logan, and Nicole
  • Case Studies with Hunter, Marissa, Kris, Parijat, and Jodi
  • Featured Expert:  Janna Carlson

Go VIP to get the best parts

Free is great… until you realize you can’t rewatch that one talk that gave you a new idea, or you miss the Q&A where a speaker finally said the thing nobody else will.

VIP gives you the full experience!

Free

$0

+ Watch all of the session and roundtables

+ Access to the Ordinary Business Slack® channel

+ The VIP Vault where you can access exclusive goodies and tools from our sponsors (info below)

– No access to the replays

– No access to Expert giveaways

– Not listed in our Ordinary Business directory for 6 months

VIP

$67

+ Watch all of the session and roundtables

+ Access to the Ordinary Business® Slack channel

+ The VIP Vault where you can access exclusive goodies and tools from our sponsors (info below)

+ Session replays for 12 months

– No access to Expert giveaways

– Not listed in our Ordinary Business directory for 6 months

VIP+

$167

+ Watch all of the session and roundtables

+ Access to the Ordinary Business® Slack channel

+ The VIP Vault where you can access exclusive goodies and tools from our sponsors (info below)

+ Session replays for 12 months

+ Access to Ordinary Expert giveaways

+ Listed in our Ordinary Business directory for 6 months and access to three live networking calls

Join the Ordinary Summit waitlist here!

Everyone’s welcome at The Ordinary Summit. You can grab a free ticket to join the sessions and Slack chats—or, if you want the full experience, VIP is where the magic happens.

The Ordinary Business
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